ChurchBox Tutorials - Avoiding Spam

Writing good emails and avoiding Spam Filters

Email service providers are getting more and more sophisticated at spotting spam emails, which is great for it's clients, but there are times when they will accidentally flag a real email as spam due to how the content has been written. This article will help you avoid the spam filters so that your emails will get through to your members.

Iit's a good ideal for your members to whitelist or add the email address to their address book to avoid future emails been sent to spam. The default address your emails will come from is noreply@churchbox.co.uk

1. Limit the number of links in the Email

A lot of links in your email body paragraph may invite the attention of the Spam filter. So try to limit the links and also ensure that the content in your email matches correctly with the attached link.

2. Avoid CAPS, BOLD and exclamation points

NEVER WRITE YOUR EMAIL OR ITS SUBJECT IN CAPITALS or entire BOLD. This is what a spammer would do in order to gain fast attention from lots of people. Choose proper font and color for your text. The format of the email should be standardized.

3. Stay free from Spam trigger words

There are few words that are said to be triggering spam filters. You need to avoid these words from your email. It is tough not to use all these words but try and keep them as low as possible. There is a list of command spam trigger words at the bottom of this article.

4. Control Image to text ratio

Consider using fewer images in your email as it may seem filthy and the filer might take the content as spam. A low Image to text ratio will ensure Genuity. Also, consider keeping the images of the proper pixel and correctly displayed for more brownie points.

5. Avoid using Video, Flash, or JavaScript within your email

Adding video to the email might tamper the alert signal of the spam filter. If it’s really important, then you can use an image and link video on that image. A javascript is not that highlighting factor that invokes attention of the spam filter, but it needs to be checked while drafting your email.

6. Write brief and valuable content

The content you write should be brief and to the point. There are many other mediums for longer articles and the content of the email should eb valudable to the reader. If there is no value then you may find it's your memebrs who are putting the email int he spam folder!

Spam Trigger Words

#1 $$$ 100%
Act now Action Additional income
Affordable All natural/new Amazed
Apply now Avoid Be amazed/your own boss
Beneficiary Billing Billion
Bonus Boss Buy
Call free/now Cancel Cash
Casino Certified Cheap
Click here Clearance Collect
Compare rates Congratulations Credit card/check/offers
Cures Deal Dear friend/somebody
Debt Discount Direct email
Don't delete/hesitate Double your income/cash Earn
Extra Expire Fantastic
Free access/money/gift Freedom Friend
Get it now/started/paid Great Guarantee
Hello Income Increase sales/traffic
Instant Investment Junk
Limited Lose Lowest price
Luxury Make $/money Medicine
Money Name No credit check/experience
Now Obligation Offer
Only Open Order now
Please Presently Problem
Promise Purchase Quote
Rates Refinance Refund
Remove Request Risk-free
Sales Satisfaction Save
Score Serious Spam
Success Supplies Take action
Terms Traffic Trial
Unlimited Urgent Weight
While supplies last Win Winner

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